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From Strikers to Specialists
INSIGHTS ARCHIVE
New Business 5 MIN READ

From Strikers to Specialists

Expertise
Match-day Team
Update
2025

"One salesperson doing everything is no longer effective. Discover how specialization in your sales team allows you to take control of your revenue growth."

Many companies make the mistake of simply hiring more salespeople and expecting revenue to grow proportionally. But a salesperson who has to do everything (prospecting, closing, onboarding) rarely excels in any one area.

The Power of Roles

In a top team, you don't just need strikers. By breaking down your sales process into specializations, you increase the effectiveness of every step in the funnel.

3 Crucial Roles

Opportunity Makers (SDR): Purely focused on qualifying the target group.
Account Managers (AE): Responsible for closing qualified opportunities.
Customer Success: Ensuring retention and the success of existing clients.
Pro Tip

Specialization: By training someone on just one part of the process, you achieve a top level of performance much faster.

Conclusion

Take control of your growth by balancing your sales team. Specialists always beat generalists in a competitive market.

Lead Score Quick Check

Is there a clear budget available?
Are you in contact with the final decision maker?
Is there an urgent need for a solution?
Does your solution fit their problem 1-on-1?

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100k+

Calls

Data from tens of thousands of sales calls.

3.5x

Growth

Average increase in meetings.